Works with the tools you already use.

Bring guests in from any ticketing system. Send leads to your CRM, meetings to calendars and ticket revenue to your own Stripe account. Everything else leaves as a CSV, whenever you want it.

HOW DATA MOVES

In from anywhere.
Out to where your team works.

One place in the middle, with clear doors on both sides.

KEEP YOUR TICKETING

Import your guests. Invite them in one tap.

Sell tickets wherever you like. Shake-on takes the guest list from there and brings everyone into the Concierge.

01

CSV from any system

Map the columns once. Import again whenever the list changes: guests are matched on email, so nobody is invited twice.

02

One-tap invitations

Each guest gets an email with one button that signs them in and starts the Concierge. No password, and their ticket stays valid.

03

Follow every invitation

See who was invited, who opened the link and who finished the Concierge. Invite everyone who hasn’t been invited yet in one go. Bounced and unsubscribed addresses are skipped.

04

Links that expire safely

An old link opens a page where the guest can email themselves a new one. Sending a new link switches off the old one.

MedTech Europe 2026Attendees
1,860Invited
1,412Opened the link
1,108Concierge done
214 imported attendees not invited yetInvite them
Source: ImportedConcierge doneOpenedNot invited
Marieke de RuiterImportedConcierge done
Jonas LindqvistImportedOpened
Anna NieminenImportedNot invited

Illustrative product example

INTEGRATIONS

What connects today.

Exhibitor leads · Professional

HubSpot

Booth owners connect their own HubSpot and send leads with the visitor's goals, stand activity, the team's note and consent status. Not a bare name and email.

Ticket payouts · every plan

Stripe

Paid tickets are paid into your own Stripe account. Card payments are handled by Stripe. Shake-on charges 1.9% per ticket, capped at €7.

Meeting invites · from Essential

Calendars

Both people get a calendar invite for every accepted meeting, with the time and the table. It works with Google Calendar, Outlook and Apple Calendar.

Guest lists · every plan

CSV import

Keep your ticketing. Import attendees from any system that exports a CSV, then send each one a one-tap link to the Concierge to open up matchmaking.

Your data · every plan

CSV export

Guest list export on every plan. Leads for booth owners. Guest-level results on Professional and Signature, or as an add-on to Essential.

Your own AI tools

MCP

Connect an AI assistant that supports the Model Context Protocol to the event and attendee data your account can access. Ask it questions, build a summary or prepare a follow-up list.

Built in

Email

Confirmations, invitations, reminders and recaps are sent by Shake-on, so guests hear from your event without a separate email tool.

Built in

Maps and floor plans

Venue maps use OpenStreetMap. Floor plans with stands and meeting areas are drawn in Shake-on on Professional.

Via CSV today

Salesforce, Dynamics, Pipedrive

Export leads as a CSV and import them with your CRM's own importer. Need a direct connection? Tell us which system, and we'll tell you what's possible.

THE INVITATION

What your guests receive.

A short email in the name of your event. It explains what the event app is for and asks for a two-minute chat with the Concierge.

01

One button, signed in

The button signs the guest in. It only works for the address it was sent to.

02

Their ticket stays valid

The email says so plainly, with the date and the place, so nobody thinks they have to register again.

03

Honest about the AI

It says the chat is with an AI assistant, how the answers are used and where to read how data is handled. Unsubscribe is one click.

MedTech Europe 2026Your invitation to the event app
Hi Marieke,

You’re registered for MedTech Europe 2026. Tell us in a 2-minute chat what you’re here for, and we’ll introduce you to the right people.

Start in the event app

The button signs you in. No password needed. It works for this email address only.

When: 14 May 2026 at 09:00

Where: Rotterdam Ahoy

Your ticket stays your entry ticket. You don’t need to register again.

Illustrative product example

INTEGRATION QUESTIONS

Before your IT team asks.

Which ticketing systems can we import from?

Any system that exports a CSV file, which covers almost all of them. You map the columns once during import. Guests then get an email invitation to the Concierge.

Can we import again when new people register?

Yes. Import a new file whenever your list changes. Guests are matched on their email address, so people who are already in Shake-on aren't invited twice.

Who connects HubSpot, the organiser or the exhibitor?

Each booth owner connects their own HubSpot, so leads go to the exhibitor's CRM, not yours. Organisers see aggregate results, not an exhibitor's pipeline.

Is there an API or webhooks?

On Signature, your own AI assistant can read your event summaries through MCP, read-only. For anything else, tell us what you want to connect and we'll tell you what's possible today.

Where does the data go when it leaves Shake-on?

Only where you or an exhibitor send it. HubSpot receives leads only when a booth owner connects it. The full list of providers is on our subprocessors page.

MAKE THE NEXT EDITION COUNT

Make your next event
the one you can prove.

Running a trade show?

See the Shake-on loop on an event like yours. Thirty minutes, with someone who has organised events.

Book a demo ↗

Ready to start yourself?

Create an event for up to 50 guests, free, with full matchmaking.

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